Highlights

  • WhatsApp to act as a default ticket authentication channel of BookMyShow
  • BookMyShow will be the primary Indian ticketing trademark to group up with WhatsApp regarding trade
  • The firm comes up with an objective to cover their complete sectors within coming some weeks

BookMyShow – a well known online India ticketing brand had teamed-up with a business pilot programme of WhatsApp on Thursday. As a component of this trail, this pioneer entertainment ticket booking portal has created WhatsApp as its default ticket authentication for the convenience of all customers. Within this arrangement, the customer during the booking of his ticket on the online ticket portal BookMyShow will then get an authentication text on WhatsApp along with the confirmation message or an M-ticket (mobile ticket) QR Code.

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As denoted by Ravdeep Chawla, the Supreme of the Product, BookMyShow, that “In BookMyShow, we appear to be regularly implying gauges for improving our customer’s experience on this ticketing portal. Metting with their frequent modifying habits and preferences, we prefer to add BookMyShow with the globally largest social networking site WhatsApp regarding its pilot programming.

WhatsApp seems to be a most favoured mode of interaction among million users in this country as well as we can easily recognize incredible worth in creating it as a default ticket confirmation platform. We have by now initiated rolling out such feature as well as it will imply after the period of some weeks. We aspire to make it wrapping out total sectors under it”.

WhatsApp seems to be consisting of a user count of 1.3 billion on monthly basis, has by now validated that it will be evaluating its no-cost trade application for small firms. The initiative will be aimed to assist people in case of linking along with the trades quicker. The firm owned by Facebook, recently declared that it will originate depicting authentic profiles regarding few businesses such as airlines, banks, etc to users in just one step for getting their facilities instantly within the chat app.

In a blog post, WhatsApp also stated, that “within the approaching months, we’ll be taking our app to go on a trial basis for evaluating our latest features, which aims to unravel few of such challenges, and provide a better experience for the user to interact with the trade they desire, will arrive on their WhatsApp”.

BookMyShow had newly launched “plan-it” – an in-app texting feature for families and friends to communicate together with each other in actual time with booking entertainment tickets in the chat window.

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