- Huawei beats Apple to become the world’s second largest smartphone vendor
- Samsung tops the list and Apple moves to the third position
- Apple might make a comeback on September 12 with the launch of iPhone 8
Apple and Samsung have always been the top rank holders when it comes to smartphones. However, according to the latest report from Counterpoint Research, a market research firm, Huawei has surpassed Apple to reach the second position in terms of Sales volume of its smartphones for the month of June and July. The company could hit a hat-trick with August sales predicted to be strong enough.
As expected Samsung tops the list and is most likely to retain its throne following two major releases, the Galaxy Note 8 and the Galaxy J7+ both integrated with dual cameras. Apple has a big launch event coming up on September 12 where it is going to launch its next flagship phone, the iPhone 8.This could turn tables for Huawei and its position could be at stake. However, Huawei also has planned a major launch on October 16. It is going to reveal the Mate 10 with Bezel less display and Kirin 970 processor which could take Huawei smartphones to complete new level in terms of looks and performance.
Peter Richardson, Director of Counterpoint research said, “This is a significant milestone for Huawei, the largest Chinese smartphone brand with a growing global presence. It speaks volumes for this primarily network infrastructure vendor on how far it has grown in the consumer mobile handset space in the last three to four years. The global scale Huawei has been able to achieve can be attributed to its consistent investment in R&D and manufacturing, coupled with aggressive marketing and sales channel expansion.”
“While this streak could be temporary considering the annual iPhone refresh is just around the corner, it nevertheless underscores the rate at which Huawei has been growing. However, a weak presence in the South Asian, Indian and North American markets limit Huawei’s potential in the near-to mid-term to take a sustainable second place position behind Samsung. Huawei is over-dependent on its home market China where it enjoys the leadership position and operator-centric markets in Europe, Latin America, and the Middle East.”, he added.
The report from Counterpoint also revealed the best selling smartphones across the globe. Even though Huawei overtook Apple, not a single smartphone for the company could be seen in the list of top ten best sellers:
- Apple iPhone 7
- Apple iPhone 7 plus
- Oppo R11
- Oppo A57
- Samsung Galaxy S8
- Xiaomi Redmi note 4X
- Samsung Galaxy S8 plus
- Apple iPhone 6
- Samsung Galaxy J7 prime
- Samsung Galaxy A5
We are all waiting for September 12 to see if Apple is able to gain back its position with the launch of iPhone 8.